From a free booking link
to a full website — one platform.
Take appointments on the website you already have, on a page we host for you, or on a complete site we build. Flat pricing, all your staff included, and you always keep your own clients.
Starter
- Booking on your site + a page we host
- Up to 50 bookings / mo
- Email reminders
- Apple / Google calendar sync
Booking Pro
- A hosted booking page (or embed in your existing site)
- All your staff, no per-staff fees
- Text, push & in-app reminders
- Two-way calendar sync (Apple, Google, Outlook)
- Smart scheduling & slot holds
- Basic directory listing
Website Standard
- Everything in Booking Pro
- Full website: gallery, services, pages
- Installable mobile app (add to home screen)
- Guided setup with our team
Website Pro
- Everything in Standard
- Grow pack: gift cards, coupons, packages, rewards
- In-person card payments
- Your reviews, all in one place
- Priority support
Paid plans: first month free. All plans: unlimited staff · no marketplace commission · cancel anytime.
Compare plans
Every plan includes all your staff — no per-staff fees, ever. Add-ons work with any plan that supports them.
| Features | Directory$12/mo | StarterFree | Booking Pro$29–49/mo | Website Standard$79–99/mo | Website Pro$149–179/mo |
|---|---|---|---|---|---|
| Directory listing | ✓ | — | Basic | Basic | Basic |
| Booking on your website + a page we host | — | ✓ | ✓ | ✓ | ✓ |
| All your staff included (no per-staff fees) | — | ✓ | ✓ | ✓ | ✓ |
| Monthly bookings | — | 50 | Unlimited | Unlimited | Unlimited |
| Atelier branding removed | — | — | ✓ | ✓ | ✓ |
| Email reminders | — | ✓ | ✓ | ✓ | ✓ |
| Reminders — text, push & in-app | — | add-on | ✓ | ✓ | ✓ |
| Two-way calendar sync — Apple, Google, Outlook | — | 1 sync | ✓ | ✓ | ✓ |
| Smart scheduling & slot holds | — | — | ✓ | ✓ | ✓ |
| Full website — gallery, service pages & mobile app | — | — | — | ✓ | ✓ |
| Grow pack — gift cards, loyalty, packages, discounts | — | add-on | add-on | add-on | ✓ |
| Reviews — bring in Google, Yelp & Facebook | — | add-on | add-on | add-on | ✓ |
| In-person card payments | — | — | add-on | add-on | ✓ |
| AI booking assistant | — | add-on | add-on | add-on | add-on |
| Featured directory placement | add-on | add-on | add-on | add-on | add-on |
| Payment options | — | Atelier Pay | Atelier Pay or your own | Atelier Pay or your own | Atelier Pay or your own |
Online, in person, or both.
We never take a cut.
Your monthly plan is what you pay us — there is no per-booking fee and no commission on your sales. Taking payment with your own methods — cash, or the card machine you already have — is always free, and runs alongside either card option rather than instead of one. The only thing you actually choose is how you want to take cards through Atelier — and that is the only other line item there is.
Add only what you need
Optional upgrades — switch on what you need. Anything your plan already includes is marked below and never billed on top.
AI Booking Assistant
Lets clients book by text or chat. Includes 250 AI conversations/mo, then a few cents each. Text rates apply for SMS.
Text Reminders
We handle the phone-number setup and send your text reminders for you. 500 texts included. Every paid plan already comes with this — the price applies only if you add it to the free Starter plan.
Grow Pack
Gift cards, coupons, packages, special pricing, automated discounts and a points rewards program.
Reviews
Pull in your Google, Yelp & Facebook reviews and show them off on your site.
In-Person Payments
Take card payments at the front desk with a tap-to-pay reader (Stripe WisePOS E, about $249, bought directly from Stripe), tied to the same calendar. Card taps carry the same Atelier rate as your online cards. Not available on Starter.
Extra Location
Add another physical location to any paid plan — still never charged per staff member.
Get found in the Atelier directory
Our directory is where clients in your area discover local pros. Two ways to get listed — and one way to stand out.
Standalone listing
For shops that don't run on Atelier. Same Basic listing our paid-plan customers get — shop name, photos, services, hours, link out — without committing to a booking plan. Best for shops on another booking tool or with their own site who still want clients to find them here.
Featured placement
Pin to the top of search & category results, with a highlighted card and a Featured badge. Stacks on any plan or standalone listing — slots are capped per area so it stays meaningful, not a pay-to-flood race.
Included with paid plans
Booking Pro and up automatically come with a Basic directory listing — same fields, no extra step. Shop name, photos, services, hours and booking link, listed in standard order. On the free Starter plan, or not on Atelier at all? See Standalone above.
Featured slots are limited per area to keep them meaningful — the opposite of pay-to-flood. Back to plans ↑