Booking software that doesn't get more expensive when you grow your team.

Free to start, with paid plans from $29 a month — and no per-seat charge as you hire. Unlimited team members on every plan; additional locations are a flat $25/month each. Atelier handles scheduling, reminders, payments, and rebookings for salons, barbers, spas, fitness studios, instructors, and any service business that lives on appointments.

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From $29paid plans — free plan below Unlimitedstaff, services, bookings Month 1free on every paid plan 3calendar providers, two-way sync

Built for the businesses behind every appointment

  • Salons
  • Barber shops
  • Day spas
  • Tattoo & piercing studios
  • Med spas
  • Wellness practitioners
  • Fitness & yoga studios
  • Pet groomers

Everything your booking flow needs

Booking flow — service selection step on a tablet

Online appointment booking

Five-step flow on a URL that fits your industry from day one — pick a vertical-branded subdomain (yourshop.atelier.salon, .tattoo, .spa, .dance, .fitness, .golf, .dog, .pet, .skin, or seated.studio) at sign-up, or connect a domain you own. Mobile-first, calendar-aware, smart scheduling that closes the gaps for you.

Booking flow — calendar with available time slots

Calendar sync that actually works

Two-way sync with Apple iCloud, Google Calendar, and Outlook 365. Customers add their booking to any calendar app in one tap. Staff schedules pull in from external sources like ClassPass to prevent double-booking.

Review and checkout step with billing, special requests, and pay-in-person or prepay-online options

Payments — online and in-person

Take deposits at booking, charge no-show fees, or accept full payment at the chair. Use Atelier Payments (powered by Stripe) for one all-in card rate and payouts straight to your bank, or bring the Square or Clover account you already use and we add 0%. In-shop tap-to-pay runs on Stripe Terminal readers, and taking payment with your own methods — cash or your own machine — is always free.

Notifications drawer showing pending appointment with approve/decline, confirmed, declined, rescheduled, reward, and cancelled cards

Multi-channel reminders

Email, text, and web push go out the moment an appointment is booked, confirmed, or coming up — text reminders are included on Booking Pro and up, and an add-on on the free plan. Per-tenant queue workers retry transient failures so a flaky carrier never causes a missed reminder. A unified inbox surfaces every notification — and when a channel fails, you see exactly which one and why.

Staff schedule view — week grid with appointments coloured by status

Staff substitution, with consent

When a stylist calls in, customers who pre-authorised at booking get an automatic offer to swap to an available pro — no manual rebook calls, no holes in the calendar. Operators get a colour-coded week view of every booking, status, and availability gap at a glance.

Customer rewards page with points balance, tiered rewards, and how-it-works explainer

Loyalty & rewards

Points-based digital rewards. Customers earn on completed appointments, get birthday bonuses, and redeem at checkout for discounts or staff-fulfilled gifts. No physical punch cards. Part of the Grow Pack — included with Website Pro, a $20/mo add-on on other plans.

Service detail page for Men's Short Haircut with description, what's included, and Book Now CTA

Custom domain, your brand

Sign up and pick from a set of vertical-branded subdomains made for your industry (yourshop.atelier.salon, .tattoo, .spa, .dance, .fitness, .golf, .dog, .pet, .skin, or seated.studio). When you're ready, connect a domain you own — no upgrade tier, no extra fee.

Reviews, automatically

Pull reviews from Google, Yelp, and Facebook in one place. Surface them in a slideshow on your site, or feed them into your social. Included with Website Pro; a $10/mo add-on on other plans.

Discounts, packages, and special pricing

Percentage and fixed-amount discounts, redeemable coupon codes, multi-service bundles, and time-of-day pricing rules for happy hours or peak demand. Part of the Grow Pack — included with Website Pro.

How it works

  1. Sign up. Tell us your business name and we'll spin up your subdomain in under 30 seconds.
  2. Make it yours. Add locations, services, your team. Upload your logo. Set your hours. The setup wizard walks you through everything.
  3. Start taking bookings. Share your booking link, embed the widget on your existing site, or point your domain straight at us — your call.

Built by people who run real salons

I switched because the per-staff pricing on my old platform kept jumping every time I hired someone. With Atelier the bill is the same number whether I have three pros or ten. And the booking page actually looks like part of my brand.

joAnn Vu — Timberlodge Parlor, Huntington Beach

The notification system alone is worth it. SMS reminders cut my no-show rate from 12% to under 3% in the first quarter, and I haven't had to manually call a single client.

Independent Stylist — Beverly Hills, CA

Simple, predictable pricing

Free to start, no credit card up front — and your first month of any paid plan is free. Paid plans run $29 to $149 a month on Atelier Payments ($49–$179 if you bring your own card processor), with no setup fee, no per-staff fees, and the same price at any team size; additional locations are a flat $25/month each. Cheaper than nearly every comparable platform once your team grows past a few people. See every plan.

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Take your booking platform back.

The customer relationship is yours. Your data stays yours. The brand on the booking page is yours.

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